
When economic headwinds hit, conventional wisdom urges organizations to tighten belts, cut costs, and hunker down. But history—and strategy—suggests a more nuanced approach. Recessions, while challenging, also offer rare windows for bold moves. One of the most powerful yet underutilized strategies during downturns is investing in ecosystems.
Ecosystems—collaborative networks of partners, platforms, and shared resources—can help organizations weather economic storms and position themselves for accelerated growth when the tide turns. But convincing leadership to invest during a recession requires re-framing the conversation. It’s not about spending more—it’s about spending smarter.
Putting some of my opening thoughts into some form of “good” order, here is a view for considering Ecosystems







