Digital Twins

Exploring points of value in adopting Business Platforms.

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Business Platforms provide the backbone of the Network.

Today we are still caught up in the validation and relevance of managing a business through platform thinking by making the business case of its value and impact. We should not be; it is time for you to hop onto the train.

The ability to present a compelling business case for the use and application of platforms is overwhelming. I think I have well over 100 plus arguments for their use, value, impact and application.

For me, platforms are needed as we face a very different economic landscape.

We need to choose where to focus in the future, where to concentrate our resources and attempt to bridge the fragmentation that is occurring. The world of collaboration, where we can find partners to share and reinforce what we do, is leading to new dynamics of combining.

Platforms are more viable and relevant.

Platforms allow you the opportunity to innovate in very different ways. They can add value through collaborations that can add more to the internal efficiency options through learning and sharing. Platforms help manage the difficulties of transitions we are all undergoing and change how we see the world through a broader collaborative set of lenses.

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Siemens Xcelerator- part three- how it does it and why.

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Siemens Xcelerator Launch with Roland Busch, President and CEO of Siemens AG

A three-part series of posts exploring the what, why and how of Siemens Xcelerator- this is part three– how it does it and why.

This post is about “how Siemens Xcelerator does it and why,” from my perspective.

My aim in three separate posts all linked here is to explore the Siemens Xcelerator, firstly what it is, secondly, what it does and thirdly, how it does it.

These three posts are “looking into” Siemens. I am looking from the outside to see the value of this launch announcement of the Siemens Xcelerator Digital Business Platform. The launch proposal offers much.

How Siemens Xcelerator does it and why means what?

The stated objective: “Siemens AG has launched an open digital business platform, Siemens Xcelerator, to accelerate digital transformation and value creation for customers of all sizes in industry, buildings, grids and mobility. The business platform makes the digital transformation easier, faster and scalable.”

The real key here is the open connections between solutions and all engaged parties in the interactions and transactions.

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Siemens Xcelerator Part Two- what it does

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Siemens Xcelerator Digital Business Platform

A Series of Posts exploring the what, why and how of Xcelerator- part two

In this series, I felt there is a need for a deepening or exploring of what Siemens Xcelerator is all about. What are the implications and value opportunities for customers, distributors, partners, or analysts?

My aim in three separate posts all linked here is to explore the Siemens Xcelerator, a new Digital Business Platform, firstly what it is, secondly, what it does and thirdly, how it does it.

These three posts are “looking into” Siemens. I am looking from the outside to see the value of this launch announcement of the Siemens Digital Business Platform. The launch proposal offers much. The first post I recommend reading provides context to “what Siemens Xcelerator is.”

This post is about “what it does,” from my perspective.

The real key here is the open connections between solutions and all engaged parties in the interactions

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Many moving parts to Siemens Xcelerator. Part one – what it is?

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Launch of Siemens Xcelerator Digital Business Platform

Siemens has signalled a new journey in a world that seems in a continuous state of flux.

One that needs a more connected ecosystem, portfolio coupled with a robust, growing Marketplace for all to explore, based on the Siemens Xcelerator Digital Business Platform (Website here) that will enable a greater digital transformation and value creation for customers of all sizes in industry, buildings, grids and mobility.

The stated objective is that “Siemens AG has launched an open digital business platform, Siemens Xcelerator, to accelerate digital transformation and value creation for customers of all sizes in industry, buildings, grids and mobility. The business platform makes the digital transformation easier, faster and scalable.”

In a Series of Articles, I will be exploring the what, why and how of Siemens Xcelerator.

I felt there is a need for a deepening or exploring of what Xcelerator is all about. What are the implications and value opportunities for customers, distributors, partners, or analysts?

This post is about “what it is,” from my perspective

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Siemens is building a powerful industrial partner ecosystem

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The power of the Siemens industrial partner ecosystem is in having partners combining their domain expertise, with the Digital Enterprise portfolio of Siemens to solve real-world challenges and create value for customers. Building a powerful industrial partner ecosystem How do you set about building an open, inclusive ecosystem that enables global knowledge sharing and open … Read more

Siemens launches Xcelerator for navigating the digital transformation

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Siemens Xcelerator the new Digital Business Platform, launched 29th July 2022

Today, 29th June 2022, Siemens launched Siemens Xcelerator across its entire portfolio to accelerate digital transformation and value creation for customers of all sizes in industry, buildings, grids and mobility. The business platform makes digital transformation easier, faster and scalable.

Xcelerator is an open digital business platform, that will enable hardware, software and digital services from across all of Siemen’s portfolios and also will bring in certified third parties, to provide a growing ecosystem of partners, provide an evolving marketplace to accelerate the digital transformation and provide interactions and transactions between customers, partners and developers. The really big story is the moving toward an Industrial Metaverse through the power of this Xcelerator platform and its future potential in a new exciting partnership with NVIDIA.

This is a step-by-step transformational journey

Roland Busch, President and CEO of Siemens AG remarked Xcelerator “is the logical next step in the implementation of our digitalization strategy to enable even faster innovation and value creation. Siemens Xcelerator brings the power of our focused technology company together with a thriving ecosystem of technology partners. We are joining together to simplify digital transformation so that customers of all sizes can benefit at speed and scale.”

He went on to state “Siemens Xcelerator will make it easier than ever before for companies to navigate digital transformation – faster and at scale. By combining the real and the digital worlds across operational and information technology, we empower customers and partners to boost productivity, competitiveness and scale up innovations.”

“Our leading portfolio is transformed towards more open applications, with more cloud-based and as-a-service solutions and IoT-enabled hardware that can be constantly upgraded. At the same time, the collaboration will reach a new level with a growing ecosystem of partners.”

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Building the sustainable industrial innovation pathway

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So, what makes industries more sustainable, more responsive and adaptive? How can we build a sustainable industrial capability?

We have entered a far more volatile set of market conditions. Industrial companies are searching for ways to accelerate their digital transformation to keep up with changing demands, managing the increasing complexity and reacting to supply chain challenges.

We are facing up to some of the most significant challenges of our time. Dealing with climate change, we urgently need to rapidly decarbonize in a world where the global industrial sector accounts for 20-30% of global carbon emissions and 1/3 of global energy use.

The imperative is transforming industry towards a greater need to build out a sustainable future as critical to tackling decarbonization in highly collaborative ways through the combination of technology and human ingenuity.

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The Need for an Electrical Digital Twin

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Providing a digital twin solution in manufacturing is becoming a critical part of managing the complexity of the environment that entities have to increasingly operate within.

As digital twins become critically important, entities are beginning to adopt this “twinning” concept dramatically, and within the Energy Transition we are undertaking, it will be no different.

A digital twin enables a Utility, for example, to visualize its assets, track the constant changes occurring consistently, and make better decisions on the performance optimization.

Wikipedia offers a useful clarification of the Digital Twin.

“A digital twin is a digital replica of a living or non-living physical entity. By bridging the physical and the virtual world, data is transmitted seamlessly, allowing the virtual entity to exist simultaneously with the physical entity.

Digital twin refers to a digital replica of potential and actual physical assets (physical twin), processes, people, places, systems, and devices that can be used for various purposes.

The digital representation provides both the elements and the dynamics of how an Internet of things device operates and lives throughout its life cycle. Digital twins integrate the internet of things, artificial intelligence, machine learning, and software analytics with spatial network graphs to create living digital simulation models that update and change as their physical counterparts change.”

As the energy transition is presently undergoing such radical changes, the managing of energy and especially grid management is getting highly complex and the digitalization of this is becoming vital to manage differently. Why?

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Being Reminded We Are In A Zero Distance World

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Visual taken from the paper “The Zero Distance World” through Ericsson.

I downloaded a paper, written by Geoff Hollingworth, Head of Ericsson Cloud Marketing, Ericsson Evangelist, in collaboration with Jason Hoffman, Head of Product Area Cloud Infrastructure, Ericsson last year called “The Zero Distance World”

I came across it again this week, as I was busy re-organizing my files and references and I wanted to share parts of it, in quotes that I feel are fairly powerful

On checking, I saw that Geoff Hollingsworth has left Ericsson and when I went in search of this paper I got the message back “Page Requested, Cannot Be Found“. Annoying but let me press on and draw out some things that held my attention and why I am posting some of the points made.

Firstly we are often are told it is becoming a “zero-sum game” and so this “Zero Distance world” made me curious. So let me “pull out some points that I think resonate for me and hopefully for you.

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The dynamics within platform business models

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Market dynamics have changed dramatically in the past few years. The concept of connected networks has been having an increasing impact on all industries and market sectors.

Specifically, the platform business model has been generating a significant dynamism that is hard to ignore recently. We are increasingly in need to scale as quickly as possible and by moving to the emphasis of platform capacity, helps this considerably.

Platforms require networks and the need to build ecosystems and the whole focus is on increasing engagement, or build this “capacity”. Connecting all this up can provide real scale. Building greater capacity, especially without adding to resources yields a greater return.

I feel the way we presently view scale, one presently linked far more to one single entity, one that is wanting to scale up their business model and that limits opportunities. I feel searching for new ‘capacity’ opens this up and takes us more towards the open, collaborative platform business model, where real growth seems to reside for our business futures.

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