Platform Providers need to think more about Ecosystems Principles and Design

In my opening post (here) I was thinking where platform providers seem to be, in their current value proposition. I cannot see their approaches as sustaining. Now, this is a personal opinion and observation but let me lay out an alternative view.

I believe we are at an inflection point where the design of IIoT platforms needs to be integrated into a new way of Ecosystem Design.

There is a real need for a more shared value, breaking through the old traditional boundaries of single companies working with ‘selected’ providers of service and highly selective platform providers.

Ecosystem design is about being open in all potentially valuable proposals and co-creation possibilities. It is using multiple platforms as being part of a very different future design. You go where the best collaborations can take place not get .locked into one.

We need to stop and start to think about Ecosystems and their design for platform providers. Platforms have been amazing in their design, recognition, and value in a very short time.

Platforms are changing the way we undertake business. We have passed through the early phase of their design. It is now time to bring platforms into their place within a greater Ecosystem design.

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The case for changing the IIoT platform providers value proposition

I have been reflecting recently on where we are in all the efforts, focus, and resources, that have been going into the building of our IIoT platforms. This has mainly been around the questioning of where they should fit within the needs of an ecosystem, the end outcome of our new industrial design, in my opinion, that enables digital transformation.

Let me offer up an initial case of why there is a need for a change in where we are on IIoT platforms and their current emphasis and focus on how we need to change the value equation out in the future in our solution designs and positioning of platforms, as a need to achieve. This is based on considering a greater ecosystem perspective, one that provides a sizable move towards a digital transformation we need to make.

Here I attempt to lay out the current position and suggest there is a case for change. The IIoT platform provider needs to change their value proposition urgently, in my opinion, or move along a faster evolutionary curve certainly, to get clients seeing their own value-add endgame, not just the IIoT providers race for dominating the platform space.

So let’s look at where IIoT platforms currently are, and in my related post where we might consider some changes in how we are evolving the platform story. Continue reading