Building the foundation for your future through Partner Ecosystems

Business Partner Ecosystems need clarifying

This week I really have been focusing on Partner Ecosystems Firstly comparing the differences between Partner Ecosystems with Alliances & Partnerships, evaluating my foundations and planning out my future approaches to these areas of Ecosystems. Then as part of my recent researching into the broader subject of Business Ecosystems I have been making different interconnections and tracking back to my posts specifically focused on Partner Ecosystems to make better connections. Yesterday I did a release of a collaborative “flyer” on “Unlocking Value Through Partner Systems

So it has been a well-focused time but I thought I should complete one more “backward glance” before I move forward. So I asked ChatGPT to help me, in evaluating my Partner Ecosystem posts so far, offering a summary and a useful prompter to quickly refer too.

Looking back, so I am better positioned in moving forward was my aim

I brought together this collection of past posts which needed compiling in key insights I have written on the importance and value of Partner Ecosystems. This serves for me as a foundation for a handy consolidated of points for building and maximizing partner ecosystems. It also gives me the chance to spot gaps and structure the “improved” way forward..

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Are You Unlocking Value Through Partner Ecosystems?

The value of teaming up is what provides value in partnerships and alliances along with partner ecosystems.

I have been working and exchanging thinking and concepts with Mikel Mangold and we brainstormed about ๐šƒ๐š‘๐šŽ ๐š…๐šŠ๐š•๐šž๐šŽ ๐š˜๐š ๐™ฟ๐šŠ๐š›๐š๐š—๐šŽ๐š› ๐™ด๐šŒ๐š˜๐šœ๐šข๐šœ๐š๐šŽ๐š– ๐Ÿค and came out with this handy visual

Companies like Dell, Schneider Electric, Tesla, Startups, IKea, Philips, Siemens, Microsoft, AWS, Salesforce, Nike, Patagonia and many many more know that partner ecosystems drive transformative growth.

Strategic alliances deliver impressive gains, with previous EY research showing that successful ecosystems contribute 16.2% incremental revenue growth, 16.5% incremental earnings, and 14.6% cost reduction. In todayโ€™s world, ecosystems arenโ€™t just helpfulโ€”theyโ€™re essential. Hereโ€™s why:

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Evolving to my focus on the Business Ecosystem story

Building Strong Business Ecosystems

Recently I have been reflecting and giving a new focus on my journey on Business Ecosystems. On this dedicated web site ecosystems4innovating.com I have traveled from my initial emphasis on the platform and the technology parts, increasingly recognizing and moving towards building over these past few years, the business ecosystem story and understanding needed. I have evolved my thinking from over 200 plus posts published as this evolving journey to lead up to today and my current opinion. The future promises to be exciting-

Let me summarize this on a current state of Ecosystem play, as it forms the basis of where I go forward in the continued development of Business Ecosystems and why I see these as significant in value to any business searching for new growth, different impact points and recognizing the value of collaborating within networks of ecosystems to accelerate their offerings, making these more resilient and sustaining.

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Thinking and Designing for Business Ecosystems

Thinking & designing Business Ecosystems to build innovation differently

Why should we think about the potential within Business Ecosystems? What does thinking and designing for Business Ecosystems mean?

Thinking and designing for business ecosystems represents a fundamental shift in how we approach business strategy, innovation, and value creation. Let me break this down for you in a way that bridges conceptual understanding with practical application. Two statements:

  1. Thinking and designing for business ecosystems means adopting a holistic, interconnected view of business operations and strategy.
  2. Thinking and designing for Business Ecosystems is about recognizing that in today’s complex business environment, no company is an island. Success increasingly depends on a company’s ability to collaborate, co-create, and thrive within a network of diverse stakeholders.
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Charting your unique ecosystem pathway to collaborative success.

Charting a pathway of collaboration to a successful Ecosystem

It’s not just about where you fit in the ecosystem โ€“ it’s about how you can reshape it, and the unique journey you’ll undertake to get there, transforming your ecosystem presence from a set of business relationships into a vibrant, strategic asset that defines your place in the interconnected economy, making it resilient and highly adaptive. The ability to be highly collaborative and adaptive.

Charting Your Unique Path to Collaborative Success

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The importance of Business Ecosystems? Are you future-aware?

Building out the arguments to make a compelling business change case for Business Ecosystems needs to cover significant areas to address and recognise. Any view needs to offer some compelling reasons to recognize that there is a powerful need to shift to a more modern, network-centric view for business operations and strategy. Compiling this set of opinions takes time to shape into a concise document.

Here, I want to limit the positioning to two parts: today’s need to change our thinking, recognition, and design aspects toward business ecosystems and then provide a future awareness document.

You need to recognise its multiple parts to make any significant change towards ecosystems as a business approach. So, my aim here is to provide a more comprehensive and forward-looking perspective, making the argument more compelling and actionable for C-level executives.

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From Hierarchy to Interconnected Ecosystems Reflects Modern Business Dynamics.

The Interconnected Ecosystem Design

In recent years, the business world has undergone a profound transformation. The traditional view of organizations as rigid hierarchies with clear boundaries and linear processes is rapidly becoming obsolete.

Instead, we’re witnessing the emergence of fluid, interconnected ecosystems where value creation is distributed, collaborative, and dynamic, moving across multiple Ecosystems of collaborators to solve more complex challenges and enhance business value. This shift is not just semantic; it represents a fundamental change in how we understand and operate within the modern business landscape.

My move with the repositioning from “Hierarchy of Business Ecosystems” to “Interconnected Business Ecosystem Framework” reflects this paradigm shift.

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Are you ready to elevate your Business Partner Ecosystem with us?

The time to evaluate Business Partner Ecosystems

Many business organizations have already attracted and worked with various ecosystem partners to solve immediate and longer-term issues.

Those who work within Partner Ecosystems recognize the value and benefits of overcoming many immediate operational issues.

When you view Partner Ecosystems as far more strategic to your business, you require another completely different level of collaborative work and mindset to solve challenges and complex issues that can bring a fresh dimension to your growth ambitions.

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Crossing the chasm with Partner Ecosystems to grow your business differently.

A relatively quick post, partly as Hannover Messe 2024 is in full flow and tuning into events like this, you realize where we are all being pushed to the future,. Although GenAI gets a lot of central billing in the talks and demonstrations, the future โ€œbuzz words” that tell much of the immediate future are wrapped up in the solutions being offered.

Hannover is seemingly emphasizing the power and need of Ecosystems, platforms, marketplaces, end-to-end processes, and sustainability to set up so as to gain value and impact from all the data and AI coming towards us. These events are always forward-looking; you get the impression there are some big, even mega ecosystems, being built, but the reluctance and convincing are still lagging from those attending, transformation is a very tough call.

I am not sure we have crossed that โ€œtipping pointโ€ needed from the essential missing pieceโ€”customers of all sizes and shapesโ€”being convinced that opening up to far more collaboration and co-creation is in their interest. They need to cross the chasm and start with, perhaps, extending their existing thinking on “Partner Ecosystems” and opening them up to real collaboration and co-creation sharing.

Crossing the chasm into a new way of doing business through Ecosystem thinking and design is upon us all.

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Good Marketplace design does drive bottom-up business ecosystem participation.

Marketplace Design can drive bottom-up Ecosystem designs.

Do Marketplace designs drive the adoption of platforms and ecosystems? Marketplaces should certainly be fast followers as they will shape future decisions by their attraction. Once a platform and its strategic design and intent are in place, Marketplace attracting becomes a critical attraction as the place you buy, sell and develop the solutions needed to achieve the value derived from building and investing in platforms and collaborations built around Ecosystem thinking and design.

Does this more “bottom-up” approach of accelerating the attraction of having Marketplaces more open and ready for the “trading” business make sense, and is the better way to achieve an Ecosystem adoption?

Marketplace designs can indeed drive the adoption of platforms and ecosystems. A marketplace approach can facilitate a “bottom-up” adoption strategy, where individual participants are attracted to the ecosystem through the value they can gain as buyers, sellers, or users of services.

It is always vitally important that any contributor to marketplace solutions receives recognition for their work, efforts, or willingness to participate in enabling and strengthening the Marketplace. The success of any Marketplace is engagement- making it attractive to participate and contribute.

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