We live in a world of interconnected Ecosystems. Businesses have been actively working in their own connected ecosystems to suit their own business needs. That needs to change. We need to open up our thinking to collaborative ecosystems.
Let’s briefly examine why and what I have been working on as my focus for some time—the need for interconnected business ecosystems. They are highly valuable and very relevant today in dealing with complexity. They are interlinked in different ecosystems to generate greater returns and resolve complexity and challenges that need co-creation and cooperation.
Connected Business Ecosystems for Impact and Value
After a short break, I have further solidified and deepened my approach to business ecosystem thinking and design through my “Hierarchy of business ecosystems” framework. This recent work has been focused on making this framework more robust, where integrating the suggested ecosystems of innovation, business, dynamic, and enterprise ecosystems brings out the value of such an overarching design.( see below for these as integrated value )
I provided a recent post “Returning to the Hierarchy of Business Ecosystems” where I summarized what the framework provided in its structured approach but also highlighted the area for improvement in its design value by offering a more robust, real and practical construct that offers components and bridging points for adoption. Some of these really important ones I will post upon as they need that “singled out focus” such as a more comprehensive Governance mechanisms, explicit integrations of dynamic adaptation and resilience, addressing interdependence and feedback loops and more quantitative metrics.
The Vision of the interconnected Business Ecosystem has this as its objectives.
“The Hierarchy of Business Ecosystem Needs presents a holistic approach to navigating the complexities of the modern business landscape. It emphasizes collaborative ecosystems as the key to unlocking untapped potential, driving sustained growth, and achieving collective prosperity.
A relatively quick post, partly as Hannover Messe 2024 is in full flow and tuning into events like this, you realize where we are all being pushed to the future,. Although GenAI gets a lot of central billing in the talks and demonstrations, the future “buzz words” that tell much of the immediate future are wrapped up in the solutions being offered.
Hannover is seemingly emphasizing the power and need of Ecosystems, platforms, marketplaces, end-to-end processes, and sustainability to set up so as to gain value and impact from all the data and AI coming towards us. These events are always forward-looking; you get the impression there are some big, even mega ecosystems, being built, but the reluctance and convincing are still lagging from those attending, transformation is a very tough call.
I am not sure we have crossed that “tipping point” needed from the essential missing piece—customers of all sizes and shapes—being convinced that opening up to far more collaboration and co-creation is in their interest. They need to cross the chasm and start with, perhaps, extending their existing thinking on “Partner Ecosystems” and opening them up to real collaboration and co-creation sharing.
Crossing the chasm into a new way of doing business through Ecosystem thinking and design is upon us all.
Who orchestrates or facilitates this process of building out a Business Partner Ecosystem? Is it the lead company recognizing the value of building a more robust partner ecosystem or bringing in a specialized consultancy able to facilitate the significant amount of work this usually means?
It is not just about dedicated time but about experience, understanding, and recognition of all that can potentially change when exploiting ecosystems and being adaptive enough to respond.
There are typically two main approaches to orchestrating the process of building and managing a partner ecosystem:
Why should we consider establishing the Hierarchy of Business Ecosystem Needs within a single organization and collaboratively between Enterprises? It is recognized today that Ecosystem design and thinking provide demonstrable value and gain.
Building the Case for the Hierarchy of Business Ecosystem Needs:
In the rapidly evolving business landscape, we face constant change and recognise complexity is rapidly becoming the norm. The hierarchy of ecosystem needs emerged from my work and studies of ecosystems as a compelling and viable alternative for organizations to consider, manage their business, and look to extend their growth and potential through the ability to open up and create in different, highly collaborative ways.
This strategic paradigm dramatically shifts individual organizations towards sustained prosperity and fosters collaborative ecosystems that amplify collective impact, knowledge exchange, value and growth potential.
The value of Ecosystems cannot be understated. Be these “innovation ecosystems”, “business ecosystems” or “dynamic ecosystems.” They form a “hierarchy of ecosystem needs“, and that is where I will be going in the weeks ahead to explain this integrated and interconnected framing of ecosystems.
I have gotten relatively excited about this strand of thinking and ecosystem design as it has been a reasonably extensive period of research building this out to a validation point.
This is undoubtedly giving me a sense of purpose in exploring ecosystems extensively as it is the way we do need to go in extracting growth and value and give a more significant impact to all the complexity and challenges we are facing in today’s and our future world.
Let me recap for those recovering from their December and early January excesses.
There have been so many success stories, specifically in industry and the energy transition, that are so reliant on collaborations and co-creations, coming from essential ecosystem design and thinking. This is partly why I focus on the Energy Transition and Industrial Transformation for my innovation and ecosystem work.
Let us remind ourselves where those collaborations between different stakeholders deliver real change in radical, innovative solutions.
I keep being asked what Innovation Ecosystems are, why they seem slower in adoption than expected in the business environment, and how you can overcome reluctance and possible resistance to the need to change.
So, I thought I would list what the role of innovation ecosystems can provide and why they are essential and offer suggestions on gaining greater identification and adoption.
What is the role of innovation ecosystems?
Innovation ecosystems drive innovation, economic growth, and societal impact. They serve as collaborative platforms where individuals, organizations, and institutions from diverse backgrounds unite to share knowledge, resources, and ideas to bring new ideas to market and address pressing challenges.
They are rapidly becoming the backbone of a thriving knowledge economy where collaboration, knowledge exchange, and entrepreneurship drive progress in collectively coming together to tackle complex and complicated challenges that individual entities alone cannot attempt or fully resolve.
Why is design thinking regarded as so crucial to the future of innovation in a world of accelerating interplays between humans, technology and generative AI? How will a more open world of ecosystem partnerships gain from these interplays? Will radically different innovative interplays happen?
By embracing design thinking principles that have a growing interplay with Technology and AI generative thinking, there is the future promise of innovative solutions that address real-world complex problems. An interplay between humans, technology, and generative AI holds real future promise for offering outstanding contributions in collaborations, originality and different insights.
What will be the changes or potential to leverage these three of Design Thinking, Technology and AI Generative Thinking for solving innovation challenges in the future?
In any connected innovation ecosystem, l see four main components that must be explored, connected and built out. These are connecting value creation, knowledge transfer, co-creation and competitive positioning. Recognizing these as interconnected builds on the core of what we already have; we make our innovation activities more dynamic and integrated, looking to provide further impact.
I have been building a framework for Business Innovation Ecosystems under “Integrated Framework for Innovation Ecosystems” and have outlined the connected story and explored the four components in my last post in their descriptive meaning in some detail.
In this post, I have taken each component, breaking down their contributions in the interconnectedness they provide and how they anchor the navigating of the dynamic nature of innovation and then provide the multifaceted impacts beyond just measuring metrics that significantly “lift” collaborations and give greater weight on ecosystem thinking and design.